Guest Blogger: Danny Fernandes
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Gone are the days of conducting your business in a conventional and traditional way. The heating up of ozone layer, breath-choking pollution and climate stress has given rise to a new breed of eco-warriors and entrepreneurs. These new-age climate activists have shun armchair activism and plunged themselves in the fight to save the planet. Conducting business by taking green concept into consideration is a new normal in today’s times. Businesses and laymen have both understood the gravity of carrying activities contrary to the health of planet. This has led to the creation of green products and energy systems to counter the disastrous consequences of unplanned development and haphazard planning.
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Solar energy, wind energy, organic and green products, green technology adoption are a few examples of the result of this mindset change in the population. B2B brands dealing in clothing, fashion, footwear, electronics, electrical, FMCG etc. are all loosening their purse strings to the spends in the organic category.
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Nowadays you will encounter a wave of sustainable, eco-friendly and green products being consumed everywhere by the masses well aware of its benefits. The recent meeting of the climate conscious countries at COP26 have reinforced the belief in the impending crisis looming large on the environment and human survival.
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The chain of climatic events which were uncommon and unheard of during the past decade is increasing with recurring frequency. Climate change is an ever present reality which can’t be relegated under the carpet to be carried on later. It is for this very reason many brands and organisations have jumped in the organic bandwagon. Although the trend in adopting green options is not so rapid, the post pandemic events and climatic irregularities have made us stand up and take stock of the situation.
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The whole world is getting more serious on the climatic disaster which is about to strike with full force. Though it has arrived in increasing frequencies through floods, hurricanes, fire incidents, and pandemics, time is not too late to change and be on track.
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Many organisation's have clearly understood the impact of not addressing the change through internal measures, by not anymore. You will increasingly find companies spending their CSR kitty towards such sustainable measures. This awareness is chiefly due to the Govt. interventions and proactive policies to include as many organisations to change the way of doing business. Providing green credits to redeem through tax benefits, international certifications to conduct smooth business, climate awards for gaining visibility are few benefits of following this cause to the companies.
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The aversion to adopt this technology is slowly waning off through increased spending on green products and services. Apparel is one such industry which has been in the forefront of this cause. Clothing which includes bamboo, hemp, blends, organic cotton etc. are purchased with common occurrence.
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HempFabricLab is a new age clothing boutique which has been instrumental in carrying the torch of organic clothing forward. Based in Mumbai, India, this innovative and iconic brand is leaving no stone unturned to promote the cause of green and organic to the whole world.
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You will find variety of organic and green clothing which includes Hemp, organic cotton, hemp blend with cotton etc, in their online E-Commerce store. Do visit to find more about the collection and be a part of this revolution.
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For details on their other ventures, visit:
- BOHECO LIFE – Dealing with Health / Wellness
- BLABLE – Dealing in Garments.
- BOHECO TEXTILES - Dealing with Yarns
See you at HempFabricLab Shopping Arcade!
Primary Keywords: Organic, green, eco conscious, sustainability, climate change, green options, b2b, post pandemic, hemp clothing blends , mindset change, hemp clothing, green energy, new-age.